World Student S.
1 total work
This is a comprehensive, "E-Engineered" revision that integrates E-Business and E-Commerce into every chapter and every case making it the most current and up-to-date MIS text on the market. The quantity of case studies and theory has been increased throughout, making it most appropriate for upper-level (junior/senior or graduate) business students who are or will become managers, entrepreneurs and business professionals in E-Business enterprises. By including a multitude of real world cases, in-text examples and exercises, organising chapters into a simple five-area framework, and integrating E-Business concepts into all chapters, the text will help business students learn how to use and manage IT to conduct E-Commerce, improve decision making, and gain competitive advantage in the fast-changing real world of global business.