Routledge Focus on Digital Media and Culture
1 total work
From its beginning as a search engine, Google has diversified to become one of the most important contemporary technology and media companies and a major force in a range of industries and experiences, including the mobile and hardware industries. Covering topics such as Adsense, access to information, location services, YouTube, Android, and hardware, this short student-friendly book will explore the history, business model, cultural impact, and future of the ubiquitous search engine. Discussion questions and further resources help students to engage critically with the way Google impacts everyday life.