Alfred Marshall was the most retiring and unworldly of all the great economists. Yet, he used his reign as Professor of Political Economy at Cambridge (1885–1908) to construct for himself an overbearing economic orthodoxy not just around his own theories but also around his vision of the economics of the future. Dr Maloney's study of the Marshallian establishment sheds much light on how, and why, early in the twentieth century, one set of economic ideas came to exert a dominant influence which has persisted. It will prove essential reading for historians of economics and for those interested more generally in the history of ideas.