McGraw-Hill 36-Hour Courses
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The McGraw-Hill 36-Hour Course in Business Writing and Communication
by Kenneth Davis
Author, teacher, and writing coach Ken Davis helps readers manage their writing skills through a proven 12-step program. From knowing your audience to effectively delivering the message, Davis shows how anyone can become better, more effective communicators. Whether writing better e-mails or memos, or creating more concise reports, The McGraw-Hill 36-Hour Business Communication Course shows business professionals of all levels how they can improve their writing in order to become more effective at their jobs.
With the self-tests, exercises, and exams common to The McGraw-Hill 36-Hour Course Series, this handy guide shows how anyone can be a better writer – and why it’s important. But, far from a primer on spelling, punctuation, and grammar, this real-world guide will help readers deliver their messages more clearly, more concisely, and more effectively, regardless of the medium.
The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition
by Kenneth Davis
Supercharge your writing skills . . . by the end of the week!
In the workplace, your writing speaks volumes about you. Whether you’re craftinga three-line message or a 300-page report, you need to write in a polished, professionalway—regardless of your position or profession.
The McGraw-Hill 36-Hour Course in Business Writing andCommunication puts you on the fast track to becoming astrong, persuasive business writer. Complete with exercises,self-tests, and an online final exam, this multifaceted businesswriting “course” teaches you how to:- SEIZE READERS’ INTEREST INSTANTLY
- ELIMINATE NONSPECIFIC WORDS AND PHRASES
- MANAGE CROSS-CULTURAL WRITING
- CRAFT COMPELLING ONLINE COPY
- CREATE POWERFUL PRESENTATIONS
Present yourself at the top of your game in every e-mail, memo, report, andpresentation with The McGraw-Hill 36-Hour Course in Business Writing andCommunication!