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The decline in agricultural and other forms of rural employment in developed countries has created a need for a diversified range of rural businesses. Tourism and recreation are recognized as prime contributors to this process. This book reviews both the theory and practice of rural tourism and recreation. Including numerous case studies and contributions from both academics and practitioners, it illustrates how small enterprises can create and adapt products and markets.

Between them the three eastern French regions of Jura, Savoie and Bugey cover an area of less than 5,000 hectares of vines and produce less than one per cent of French appellation wines. For years these wines were drunk mainly in their respective regions and hardly sold even in Paris, let alone on export markets but that situation has changed dramatically over the last decade or so as wine lovers have begun to seek out lighter wines, wines from unusual grapes and less conventional wine styles, a...

Small and medium tourism enterprises (SMTEs) are considered to dominate the global tourism industry numerically, forming the backbone for the delivery of tourism offerings. These enterprises take the form of a range of hotels, bed-and-breakfast accommodation, travel agencies, restaurants, theme parks, events companies, resorts, tourist guides and tour operators, to mention a few. This second edition provides a definitive grounding of how to create and manage tourism ventures. This edition takes...

This book gives the latest information on advances in organic agriculture which can be used by agroindustry people as well as agricultural engineers and with practical examples for farmers. It provides important information covering multidisciplinary approaches on environmental awareness, organic agricultural production as well as organic fertilizers. The chapters here are prepared by experts in the field who present and discuss the principles of a wide range of practical ideas with examples. Th...

Overall, medical tourism has become a robust industry, due to fluctuating health costs in many developed countries. One of the most popular services experiencing a rise as a result of this tourism is assisted reproduction. Legal and Economic Considerations Surrounding Reproductive Tourism: Emerging Research and Opportunities is a pivotal resource that examines the rise in foreign procreative healthcare. Highlighting relevant topics such as assisted reproductive technologies, healthcare manageme...

This book surveys current writing on the history of the modern hotel, focusing on three areas of vibrant and timely scholarly enquiry: the uniqueness of the American hotel, the contested status of the colonial and postcolonial hotel, and the hotel’s embroilment in violent conflict. It explores the hotel as an institution that incubates innovation, enables commercial relations on a variety of scales, and supplies an arena for negotiating relations of political, cultural, and economic power. The v...

This book guides the reader from the building blocks of revenue management, to pricing science and merchandising, and to broader issues of setting objectives in support of a revenue strategy. The discipline is evolving, and that evolution has been accelerated by the COVID-19 pandemic. Leaders in hotel revenue management, and more broadly in sales & marketing, need to understand these changes, and lead and adapt accordingly. This will require a strong foundation in analytics - not just modelin...

Great Britain is a premium wine-producing region, with around 650 vineyards in England and Wales covering some 2,750 hectares and producing sparkling and still wines. English and Welsh wines have won many prestigious awards recently and Stephen Skelton is the leading authority on the wines of the UK. The wines of Great Britain is a comprehensive survey of the history of UK wines, as well as of the current state of the wine industry and its future prospects. After a short introduction showing whe...

London's diverse restaurant scene is constantly changing as establishments come and go, but some restaurants stand the test of time and continue to attract diners year after year, and often decade after decade. This book will include a selection of these well-established restaurants, covering their history, interesting facts and the reasons why they have survived while so many others have failed, along with signature dishes and lovely photography to catch the atmosphere of each. Restaurants cove...

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. Packages Access codes for Pearson's MyLab & Mastering products may...

Cafe Indiana is both a guide to Indiana's hometown mom-and-pop restaurants and a reclamation and celebration of small-town Midwest culture. The hungry diner looking for adventure and authenticity can use ""Cafe Indiana"" simply as a guide to the state's quintessential eats: the best fiddlers, macaroni and cheese, soup beans, and beef Manhattan. But Stuttgen also captures the spirit of the locals, bringing to life the people whose stories give the book - and the food - its soul. Over plates of ch...