This issue of Library Technology Reports (vol. 58, no. 1), "Library Engagement Platforms," introduces library engagement platforms, explains what types of interactions take place while using them, and illustrates why libraries need to utilize them to connect with their customers. These interactions take place using a variety of communication channels, including e-mail, text messages, and mobile phone notifications. The end goal of a library engagement platform isn't the messaging; it's engaging with that customer and moving them to respond and interact, or engage, with the library.
- ISBN10 0838937357
- ISBN13 9780838937358
- Publish Date 28 February 2022
- Publish Status Active
- Publish Country US
- Publisher American Library Association
- Imprint ALA Editions
- Format Paperback (US Trade)
- Pages 32
- Language English