Principles of Marketing: Global and Southern African Perspectives: CTi eText project

by Philip Kotler and Gary Armstrong

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  • ISBN10 178273354X
  • ISBN13 9781782733546
  • Publish Date 10 January 2013 (first published 4 December 2012)
  • Publish Status Active
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Language English