Campaign for Your Success!
The explosion of media opportunities and the rapidly changing communications landscape have served as key drivers for the public relations industry, creating huge opportunities for communications and PR specialists like you!Coaching you all the way, the experts at Entrepreneur show you how to parlay your PR experience into a successful new business. Our experts take you step by step from building the business foundation to managing day-to-day operations. Learn how to set up your firm, choose your market niche, prospect and sign clients, build media relationships, set fees, and more! Plus, gain priceless insight, tips, and techniques from practicing entrepreneurs and industry experts!
Learn how to:
- Set up your own PR firm
- Choose your market niche
- Win over, sign, and keep clients
- Build strong, well-planned campaigns using the latest tools of the trade
- Develop prosperous relationships and partnerships
- Boost profits by expanding your business
- And more
Go from public relations pro to CEO! Start your own public relations firm today!
- ISBN13 9781599183381
- Publish Date 16 April 2009
- Publish Status Transferred
- Out of Print 13 December 2014
- Publish Country US
- Imprint Entrepreneur Press
- Format Hardcover
- Pages 178
- Language English