The Light Touch: How to Use Humor for Business Success

by Malcolm Kushner

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Book cover for The Light Touch

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YOUR CARRER IS NO LAUGHING MATTER, BUT...

Humor is a powerful and often forgotten tool in building business success. It can relieve tension, enhance relationships and motivate people. Now in this breakthrough audio cassette, Malcolm Kushner, America's premier humor consultant tells you how to tap this overlooked natural resource.

This is not a collection of jokes for public speakers, but a comprehensive look at how a touch of humor can be applied to everyday business situations: meetings, memos, negotiations, and management. Packed with practical advice that Kushner has already shared with such Fortune 500 companies as IBM, Lockheed, Aetna -- even the IRS -- The Light Tough will make anyone a more effective communicator. And that's no joke.
  • ISBN10 0671944665
  • ISBN13 9780671944667
  • Publish Date 1 June 1990
  • Publish Status Out of Print
  • Out of Print 28 October 2015
  • Publish Country US
  • Imprint Holiday House
  • Format Hardcover
  • Pages 231
  • Language English