A strong, open relationship with reporters is the key ingredient for achieving fair, complete coverage of schools. You'll find dozens of tips on establishing credibility, conducting a good interview, communicating during a crisis, and using media tools such as news releases and public service announcements. Set of 10 - ISBN 0-8108-4232-7 USD12.95
- ISBN10 0876521928
- ISBN13 9780876521922
- Publish Date 1 January 1993
- Publish Status Out of Stock
- Out of Print 20 December 2011
- Publish Country US
- Publisher Rowman & Littlefield
- Imprint Rowman & Littlefield Education
- Format Paperback
- Pages 32
- Language English