BESSI: The Importance of Coordinating Product Development with Supply Chain Planning in the Fashion Goods Industry

by Chuck Munson

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Book cover for BESSI

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This new supply chain management case study focuses on BESSI, one of Italy's most fashionable leather goods and accessories brands. It presents key performance challenges in logistics, including delayed deliveries, high inventory levels, and unavailable products, showing how these problems are exacerbated in an industry with high product obsolescence risks. Readers are guided in pinpointing planning weaknesses and identifying potential solutions. Focusing on realistic issues and challenges throughout, this case study offers exceptional value to both students and practitioners. Authors: Maria Caridi, Margherita Pero, Antonella Moretto, all from Politecnico di Milano.
  • ISBN10 0133757773
  • ISBN13 9780133757774
  • Publish Date 7 September 2013
  • Publish Status Active
  • Publish Country US
  • Publisher Pearson Education Limited
  • Imprint Addison Wesley
  • Format eBook
  • Language English