Ratings Analysis: Audience Measurement and Analytics (Routledge Communication)

by James Webster, Patricia Phalen, and Lawrence Lichty

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  • ISBN10 1306112176
  • ISBN13 9781306112178
  • Publish Date 1 January 2013
  • Publish Status Active
  • Out of Print 11 March 2015
  • Publish Country US
  • Publisher Taylor & Francis Ltd
  • Imprint Routledge
  • Edition 4th Revised ed.
  • Format eBook
  • Language English