The art of merging type and image is graphic design at its most basic level. The goal of this new volume is to provide designers with the practical know-how essential for creating strong design. Authors Skolos and Wedelll aim to demystify the process of marrying these two often-conflicting modes of communication by looking at work from some of today's best designers from around the world. Their designs, intricately presented in thematic chapters, offer insight into the dynamics of putting words and pictures together. The book explores the visual and communicative properties of type and image and celebrates the creative potential that can be unleashed when the two are combined. The resulting complexities are analysed and common properties and strategies are identified, such as framing, layering and modularity, to reveal the underlying causes and effects. "Type, Image, Message" is an essential handbook for any designer keen to apply their skills in merging type and images in a fresh and inspired way.
- ISBN10 159253189X
- ISBN13 9781592531899
- Publish Date 1 June 2006
- Publish Status Out of Stock
- Out of Print 27 April 2010
- Publish Country US
- Imprint Rockport Publishers Inc.
- Format Hardcover
- Pages 193
- Language English