This book brings together the complimentary works of "Logos" by Conway Lloyd Morgan and "Letterheads & Business Cards" by Chris Foges. The combination provides a fascinating insight into the world of logos, branding and corporate culture, followed by a study of its application to stationary. "Logos" looks in detail at a range of projects, examining the background, purpose and methodology of the design in each case, accompanied by comments from the designers themselves and illustrations of each solution and its application. "Letterheads & Business Cards" features 60 projects from around the world, analysing how briefs were met through careful use of typography, illustration, materials, format and printing techniques.
- ISBN10 2940361606
- ISBN13 9782940361601
- Publish Date 20 September 2006
- Publish Status Out of Print
- Out of Print 28 April 2010
- Publish Country CH
- Imprint Rotovision
- Format Paperback
- Pages 320
- Language English