Translated from the Russian, this razor-sharp satire on consumer culture, Russian style, follows the irresistible rise of a Moscow advertising copywriter, who specialises in adjusting Western adverts to the Eastern mentality and selling Pepsi, Seven-up, Gucci, Mercedes and Reebok to the rising middle class.
- ISBN10 0571202470
- ISBN13 9780571202478
- Publish Date 17 April 2000
- Publish Status Transferred
- Out of Print 8 October 2005
- Publish Country GB
- Imprint Faber & Faber
- Format Paperback (UK Trade)
- Pages 172
- Language English