Not only is this a must read book. It is a must do action plan for every global manager and company. - Clyde V Prestowitz, former Chief Trade Negotiator during the Reagan Administration, USAIt is an attempt to show how independent-thinking managers, using basic economic tools, can track the three elements that together drive the world’s complex and somewhat unstable economic system—minds, markets, and money. Written in an anecdotal style, the book is packed with case studies covering major episodes of risk and crisis and extended globally-managed Indian companies. The book is accompanied by a DVD that further illustrates all concepts through video lectures and PowerPoint slides.
- ISBN10 8132104439
- ISBN13 9788132104438
- Publish Date 21 June 2010
- Publish Status Active
- Publish Country IN
- Imprint SAGE Publications India Pvt Ltd
- Format Paperback
- Pages 320
- Language English
- URL https://uk.sagepub.com/booksProdDesc.nav?prodId=Book235181