This is the first book to bring together the latest techniques in financial investment appraisal with strategic vision. The book introduces a new generation of financial and non-financial techniques to give the executive a more powerful and sophisticated decision-making framework. It will bring together NVP and option analysis, quantitative and qualitative issues (rate of return and "gut" feel), strategy, and finance.
- ISBN10 0273617796
- ISBN13 9780273617792
- Publish Date 14 March 1996
- Publish Status Out of Print
- Out of Print 15 March 2021
- Publish Country GB
- Imprint Financial Times Prentice Hall
- Format Paperback
- Pages 224
- Language English