Introductory level text with European perspective. Specially designed for ease of use by European students and lecturers and is core reading for those studying the economic theory behind business management and the business environment in which firms operate.
- ISBN10 0131005200
- ISBN13 9780131005204
- Publish Date 17 October 1994
- Publish Status Out of Print
- Out of Print 15 March 2021
- Publish Country US
- Publisher Pearson Education Limited
- Imprint Addison Wesley
- Edition 4th edition
- Format Paperback
- Pages 608
- Language English