This volume provides a comprehensive but sharp guide to developing stronger relationships with customers. An effective customer relationship management programme delivers better customer service and marketing cost reductions.
- ISBN10 1841120472
- ISBN13 9781841120478
- Publish Date 29 August 2002
- Publish Status Cancelled
- Out of Print 29 March 2005
- Publish Country GB
- Publisher John Wiley and Sons Ltd
- Imprint Capstone Publishing Ltd
- Format Paperback
- Pages 256
- Language English