For courses in Business Communication. Technology and communication intersect to prepare students for the workplace Business Communication Today continually demonstrates the inherent connection between recent technological developments and modern business practices. Each new edition addresses the most essential changes in technology and how they impact the business world, while still covering timeless business skills such as listening, presenting, and writing. With a strong focus on mobile integration, the 14th Edition blends current topics, such as social media in business, with more traditional entrepreneurial concepts. The text is flexible and suitable for all students, instilling crucial business skills needed to thrive in an office environment. With a clear, fluid chapter organization, Business Communication Today introduces, develops, and reviews major concepts to maximize understanding. MyLabTM Business Communication not included. Students, if MyLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyLab should only be purchased when required by an instructor.
Instructors, contact your Pearson rep for more information. MyLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
- ISBN10 1292215348
- ISBN13 9781292215341
- Publish Date 4 September 2017 (first published 23 June 2015)
- Publish Status Active
- Out of Print 26 November 2020
- Publish Country GB
- Imprint Pearson Education Limited
- Edition 14th edition
- Format Paperback
- Pages 704
- Language English