Bateson Managing Services Marketing

by John E. G. Bateson

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  • ISBN10 0030081475
  • ISBN13 9780030081477
  • Publish Date 1 February 1989
  • Publish Status Out of Print
  • Out of Print 4 May 2011
  • Publish Country GB
  • Publisher Bloomsbury Publishing PLC
  • Imprint Thomson Learning
  • Format Hardcover
  • Pages 606
  • Language English