This book is intended for people who wish to "break into" the world of directing, and are interested in the field of corporate programmes. It aims to give a useful grounding in directing and provides an insight to the real world of the working director. By dealing at a basic, practical level of what to think and do when directing a corporate video, "Corporate Video Directing" stresses how a corporate director needs to identify the aims and objectives of the video. It also discusses the effect on the audience after viewing the video, and methods of evaluating the success of the video in putting across the corporate message.
- ISBN10 0240513495
- ISBN13 9780240513492
- Publish Date 1 September 1993
- Publish Status Unknown
- Out of Print 12 July 2000
- Publish Country GB
- Publisher Taylor & Francis Ltd
- Imprint Focal Press
- Format Paperback
- Pages 128
- Language English