Designed to help health care professionals achieve their marketing objectives by providing them with timely tools and market analysis techniques.S.
- ISBN10 0135575621
- ISBN13 9780135575628
- Publish Date 1 December 1986
- Publish Status Out of Print
- Out of Print 31 October 2009
- Publish Country GB
- Publisher Pearson Education Limited
- Imprint Prentice-Hall
- Format Hardcover
- Pages 560
- Language English