The Language of New Media Design: Theory and Practice

by Radan Martinec and Theo Van Leeuwen

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Book cover for The Language of New Media Design

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The Language of New Media Design is an innovative new textbook presenting methods on the design and analysis of a variety of non-linear texts, from websites to CD-Roms. Integrating theory and practice, the book explores a range of models for analyzing and constructing multimedia products. For each model the authors outline the theoretical background and demonstrate usage from students' coursework, commonly available websites and other multimedia products. Assuming no prior knowledge, the book adopts an accessible approach to the subject which has been trialled and tested on MA students at the London College of Communication. Written by experienced authors, this textbook will be an invaluable resource for students and teachers of new media design, information technology, linguistics and semiotics.

  • ISBN13 9781000133943
  • Publish Date 28 October 2020 (first published 31 July 2008)
  • Publish Status Permanently Withdrawn
  • Out of Print 5 August 2022
  • Publish Country GB
  • Publisher Taylor & Francis Ltd
  • Imprint Routledge
  • Format eBook
  • Pages 208
  • Language English