Type Specific shows designers how typefaces designed for a specific purpose succeed by exploring each of the features that must be considered. These include letterforms, counterspaces, cross sections, ascenders/descenders and junctions and how they work, in both print and screen, across a range of applications: posters, directories, newspapers and magazines, CD covers, packaging, signage and film titles - including The Kitchen's organic paintbrush front for the promotion of Levi's Vintage Clothing and Saturday's elegant stencil-style face for the Chen Pascual identity. The whole gamut from free-from to precision is explored.
- ISBN10 2880468205
- ISBN13 9782880468200
- Publish Date 29 July 2005
- Publish Status Transferred
- Out of Print 19 November 2013
- Publish Country CH
- Imprint Rotovision
- Format Hardcover
- Pages 160
- Language English