Information Processing Theory of Consumer Choice

by James R. Bettman

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  • ISBN10 0201008343
  • ISBN13 9780201008340
  • Publish Date 1 January 1979
  • Publish Status Out of Print
  • Out of Print 13 August 1998
  • Publish Country US
  • Publisher Pearson Education (US)
  • Imprint Addison-Wesley Educational Publishers Inc
  • Format Hardcover
  • Pages 402
  • Language English