Ré-inventer les marques: La fin des marques telles que nous les connaissons

by Jean-Noel Kapferer

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  • ISBN10 221255544X
  • ISBN13 9782212555448
  • Publish Date 1 January 2012
  • Publish Status Active
  • Imprint Eyrolles Group
  • Format Paperback (US Trade)
  • Pages 240
  • Language French