Management Information Systems for the Global Enterprise

by James A. O'Brien and George M. Marakas

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This book contains the benchmark text for the syllabus organized by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien defines technology and then explains how companies use the technology to improve performance. It contains real world cases finalize the explanation.
  • ISBN10 0071101403
  • ISBN13 9780071101400
  • Publish Date 1 December 2006
  • Publish Status Active
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw Hill Higher Education
  • Edition 8th Revised edition
  • Format Paperback
  • Pages 656
  • Language English