For Hospitality Marketing courses.
Internet Marketing in Hospitality instructs and acts as a resource for effectively using the Internet as a marketing tool. This comprehensive resource provides principles for website and e-mail marketing, offers practical examples, and outlines techniques for helping visitors find and return to a given website.
- ISBN10 0130984752
- ISBN13 9780130984753
- Publish Date 20 May 2004
- Publish Status Out of Print
- Out of Print 12 July 2007
- Publish Country US
- Imprint Pearson
- Format Paperback
- Pages 336
- Language English