Numerous case studies help readers evaluate their company's Internet needs and also illustrate the best ways for representation on the Internet. Readers are encouraged to develop an overall online strategy as teh most effective means for success on the Internet. This book offers vital insights into the future directions of one of the most challenging areas facing business managers.
- ISBN10 1850322392
- ISBN13 9781850322399
- Publish Date August 1996
- Publish Status Cancelled
- Out of Print 13 June 1996
- Publish Country GB
- Imprint Cengage Learning EMEA
- Format Paperback (UK Trade)
- Pages 256
- Language English