Multi Pack:Marketing Management(International Edition) with Marketing Engineering:Computer-Assisted Marketing Analysis and Planning(International Edition)

by Gary L Lilien, Arvind Rangaswamy, and Russell S. Winer

0 ratings • 0 reviews • 0 shelved
Book cover for Multi Pack:Marketing Management(International Edition) with Marketing Engineering:Computer-Assisted Marketing Analysis and Planning(International Edition)
Shelve It

Bookhype may earn a small commission from qualifying purchases. Full disclosure.

This great vlaue Multi Pack offers two of our best sellers at one amazing price. It combines the expertise of Winer's: "Marketing Management International Edition (ISBN: 0131228013) "with Lilien's: "Marketing Engineering: Computer-Assisted Marketing Analysis and Planning International Edition (ISBN: 0131225138)."
  • ISBN10 0582849624
  • ISBN13 9780582849624
  • Publish Date 19 December 2003
  • Publish Status Out of Print
  • Out of Print 24 May 2007
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Language English