Strategic Management - Incorporating Ansoff, provides an integrated approach to strategic management to meet the challenges faced by firms competing in increasingly discontinuous environments. This book extends the pioneering work of Dr. Igor Ansoff by providing step-by-step procedures for managers to assist them in the completion of the strategic diagnosis, SBA attractiveness, and competitive posture analysis as well as addressing resistance to change and planning for unpredictable environments.
- ISBN10 1257140094
- ISBN13 9781257140091
- Publish Date 1 March 2012
- Publish Status Active
- Publish Country US
- Imprint Lulu.com
- Format eBook (OEB)
- Language English