Foundations and Trends: The Sense and Nonsense of Consumer Product Testing

by Priya Raghubir

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  • ISBN10 661293154X
  • ISBN13 9786612931543
  • Publish Date 1 January 2009
  • Publish Status Active
  • Out of Print 29 February 2012
  • Publish Country US
  • Imprint Now Publishing
  • Format eBook
  • Pages 60
  • Language English