An expert in marketing in developing countries, the author equips readers with proven techniques and practices to uncover and realise profitable opportunities. He offers insight into initiating your global strategy, determining the best way to enter the market, monitoring results and much more.
- ISBN10 0538726989
- ISBN13 9780538726986
- Publish Date 25 September 2003
- Publish Status Out of Print
- Out of Print 31 December 2009
- Publish Country US
- Imprint South Western Educational Publishing
- Format Hardcover
- Pages 186
- Language English