Learnsmart Access Card for Marketing

by Roger Kerin, Steven Hartley, and William Rudelius

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  • ISBN10 1259183734
  • ISBN13 9781259183737
  • Publish Date 29 January 2014 (first published 20 November 2012)
  • Publish Status Active
  • Publish Country US
  • Imprint McGraw-Hill Education
  • Edition 12th ed.
  • Format eBook
  • Language English