Compete by Meeting Unmet Needs: How Zipcar Rethought the Car Rental Business

by Phil Baker

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  • ISBN10 0137056729
  • ISBN13 9780137056729
  • Publish Date 2 February 2010
  • Publish Status Out of Print
  • Publish Country US
  • Imprint FT Press
  • Format eBook
  • Pages 10
  • Language English