The New Medium of Print: Material Communication in the Internet Age

by Frank Cost

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Book cover for The New Medium of Print

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Print is so familiar that it remains invisible to the average person. Frank Cost, associate dean of the College of Imaging Arts and Sciences at Rochester Institute of Technology and co-director of the RIT Printing Industry Center,has often wished for a small, fun-to-read book to give to people who were thinking about the world of print for the first time. Most of the available introductory books concentrate heavily on the technology, but say little abouthow people actually use print, let alone why. The New Medium of Print is a new kind of book: it provides an introduction to the underlying systems for the creation and distribution of print, as well as an exploration of itsmany and varied contemporary uses. This book is the first in the Printing Industry Center Series: a co-publication of RIT Cary Graphic Arts Press and RIT Printing Industry Center.
  • ISBN10 1933360038
  • ISBN13 9781933360034
  • Publish Date 15 January 2005
  • Publish Status Out of Print
  • Out of Print 10 May 2021
  • Publish Country US
  • Imprint RIT Cary Graphic Arts Press
  • Format Hardcover
  • Pages 250
  • Language English