Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands

by Kevin Budelmann and Yang Kim

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Book cover for Brand Identity Essentials

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This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
  • ISBN10 1610580680
  • ISBN13 9781610580687
  • Publish Date 1 October 2010
  • Publish Status Active
  • Publish Country US
  • Imprint Rockport Publishers
  • Format eBook (EPUB)
  • Pages 208
  • Language English