Good public relations writing should be clear, concise, inspiring, informative, active and ethical. Employers expect highly competent professional writing from new and experienced employees, Public Relations Writing teaches readers to write quality and relevant content for all public relations tools.
The third edition demonstrates why different writing approaches are necessary for specific public relations tools and the practical aspects of writing for them. It includes advice to help plan, write and implement communication pathways and public relations tools.
- ISBN10 0190304650
- ISBN13 9780190304652
- Publish Date 2 November 2017 (first published 25 September 2013)
- Publish Status Out of Print
- Out of Print 7 July 2023
- Publish Country AU
- Publisher Oxford University Press Australia
- Imprint OUP Australia and New Zealand
- Edition 3rd Revised edition
- Format Paperback
- Pages 304
- Language English