Excellence in Internal Communication Management

by Rita Linjuan Men and Shannon A. Bowen

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This book integrates theories, research insights, practices, as well as current issues and cases into a comprehensive guide for internal communication managers and organizational leaders on how to communicate effectively with internal stakeholders. Important topics such as engagement, trust, change communication, new technologies, leadership communication, ethical decision making, transparency and authenticity, and measurement are discussed. The book concludes with predictions of the future of internal communications research, theory development, and practices.
  • ISBN10 1631576755
  • ISBN13 9781631576751
  • Publish Date 30 December 2016
  • Publish Status Active
  • Publish Country US
  • Imprint Business Expert Press
  • Format Paperback (US Trade)
  • Pages 229
  • Language English