Marketing: Principles and Strategy

by J.Barry Mason and Hazel F. Ezell

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  • ISBN10 0256029393
  • ISBN13 9780256029390
  • Publish Date 1 January 1987
  • Publish Status Out of Print
  • Out of Print 17 October 2003
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Inc.,US
  • Format Hardcover
  • Pages 800
  • Language English