The main impetus of this book lies in the acknowledgement of the fact that the Singaporean construction industry cannot go on expanding forever to provide jobs for both local and foreign construction firms. The author examines marketing strategies that could help economic development.
- ISBN10 1859723047
- ISBN13 9781859723043
- Publish Date 9 February 1996
- Publish Status Out of Print
- Out of Print 30 July 2009
- Publish Country GB
- Publisher Taylor & Francis Ltd
- Imprint Avebury
- Edition Export ed
- Format Hardcover
- Pages 353
- Language English