For beginning and intermediate typography courses.
Practical and hands-on in approach, this text/exercise manual speaks clearly to beginning students of graphic design about the complex meeting of message, image, and history that is typography. Focused on intent and content, not affect or style, it makes informed distinctions between what is appropriate and what is merely show. Filled with examples, exercises, and background information-and designed itself to reflect good typographic design-it guides students systematically to the point where they can not only understand but demonstrate basic principles of typography, and thereby strengthen their own typographic instincts.
- ISBN10 013099071X
- ISBN13 9780130990716
- Publish Date 4 November 2002 (first published 1 September 2002)
- Publish Status Out of Print
- Out of Print 12 December 2013
- Publish Country US
- Imprint Pearson
- Format Paperback
- Pages 196
- Language English