This new third edition continues to highlight the strong link between the theory and analysis of industrial economics using engaging case studies. It has extended its journey through the historical development of industrial organization to the present day with new case studies on industries relevant to the 21st Century. For example, IT and telecommunications (Microsoft, eBay, 3G mobile phones technology, LCD TV screens, internet broadband), open source; banking and financial services (commercial banking, the credit union movement); and sport and leisure (Hollywood movies, English Premier League football).
- ISBN10 0273710389
- ISBN13 9780273710387
- Publish Date 25 June 2009 (first published 23 June 2005)
- Publish Status Out of Print
- Out of Print 4 April 2013
- Publish Country GB
- Imprint Pearson Education Limited
- Edition 3rd edition
- Format Paperback
- Pages 784
- Language English