Bottom-up Marketing

by Al Ries and Jack Trout

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  • ISBN10 0070527334
  • ISBN13 9780070527331
  • Publish Date 1 October 1988
  • Publish Status Out of Print
  • Out of Print 10 July 1997
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Inc.,US
  • Format Hardcover
  • Pages 226
  • Language English