The Effects of Website Personalization on User Intention to Return Through Cognitive Beliefs and Affective Reactions

by Ying Wang

(Creator)

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Book cover for The Effects of Website Personalization on User Intention to Return Through Cognitive Beliefs and Affective Reactions

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  • ISBN10 1374804169
  • ISBN13 9781374804166
  • Publish Date 28 January 2017
  • Publish Status Withdrawn
  • Imprint Open Dissertation Press
  • Format Paperback (US Trade)
  • Pages 128
  • Language English