Basic Marketing with Connect Plus

by Jr., William Perreault, Joseph William Cannon, and E. Jerome McCarthy

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  • ISBN10 0077801946
  • ISBN13 9780077801946
  • Publish Date 7 March 2013 (first published 3 December 2010)
  • Publish Status Active
  • Publish Country US
  • Imprint Irwin/McGraw-Hill
  • Edition 19th ed.
  • Language English