In this workbook, John Lidstone draws on his own experience to show how to arrive at a motivational policy that fits individual needs. The book looks at the implications for the sales forces of the future to the year 2000 and suggests research techniques to help get sales organization right and in place for the challenges of this decade. It also points out other motivating factors that on-going research throughout the world has identified as three of the most important influences on sales force performance: security, status and job satisfaction.
- ISBN10 0077076974
- ISBN13 9780077076979
- Publish Date 1 August 1992
- Publish Status Out of Print
- Out of Print 6 April 2000
- Publish Country GB
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw-Hill Publishing Co.
- Pages 304
- Language English