This text presents the new set of managerial and strategic challenges posed by environmental questions. By drawing from concepts throughout the traditional business management curriculum and applying them to this new set of managerial challenges, the authors demonstrate the impact of environmental problems on every functional area: marketing, production, finance, control and strategy.
- ISBN10 0538843284
- ISBN13 9780538843287
- Publish Date 1 December 1999
- Publish Status Active
- Out of Print 21 November 2002
- Publish Country US
- Publisher Cengage Learning, Inc
- Imprint South-Western
- Format Hardcover
- Pages 700
- Language English