Marketing Your Educational Leadership Skills: How to Land the Job You Want

by John C. Daresh

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Every educator in pursuit of a leadership position in administration will value this book's clear strategy and advice about how to successfully compete for employment. Using the terminology and techniques of business, the author guides the reader step-by-step through the process of developing a personal marketing plan from gaining product knowledge by developing a personal platform, to getting to know the customer or community. Chapters on sharpening presentation skills enable job-seekers with the potential to provide visionary school leadership to engage in career planning, build effective resumes, practice interview techniques, and master tools that help build the confidence necessary to land the job and salary they want.
  • ISBN10 0810842661
  • ISBN13 9780810842663
  • Publish Date 28 June 2002
  • Publish Status Active
  • Out of Print 30 January 2015
  • Publish Country US
  • Imprint Scarecrow Press
  • Format Paperback (US Trade)
  • Pages 136
  • Language English